N:Sight Research

As with Twitter and Facebook, it works with status posts shared by followers and offers instant gratification for little investment. Employees do not feel intimidated by having to author articles. “It’s pretty social,” Townsend says. “It started small then someone posted a business question and it was answered. Suddenly, we had hundreds of sign-ups.” Most [...]

The call for a decentralized Twitter speaks to deeper motives than profit: good engineering and social justice. Done right, a decentralized one-to-many communications mechanism could boast a resilience and efficiency that the current centralized Twitter does not. Decentralization isn’t just a better architecture, it’s an architecture that resists censorship and the corrupting influences of capital [...]

Analyzing the results of the N:Sight Research GmbH Social Messaging vendor study is in progress. We are able to provide some insights with this article. Most solutions are available as SaaS (Software as a Service). They follow the trend to use applications on the web to avoid hosting it on a server. It’s a good [...]

The N:Sight Research GmbH Social Messaging vendor study is on track and enters the next phase of the project. We got a lot of input and started to analyze it. The study will be delivered with the following elements: Definition of Social Messaging Summary of the study Functional model The functional model was developed by [...]

Social messaging enables users to interact and share information. It includes micro blogging and micro sharing, but the most important aspect is to provide and receive information. Users can collect it as in passing. Leisa Reichelt called it ambient intimacy: “Ambient intimacy is about being able to keep in touch with people with a level [...]

In one of our German XING groups there is a nice discussions about “out-of-the-box” solutions for a Intranet 2.0 approach: Intranet 2.0 im Enterprise- warum immer große teure ECMS, WCMS nötig dazu?. The following solutions have been listed so far: Intranet Connections – http://www.intranetconnections.com Liferay Portal – http://www.liferay.com (IMHO – this is not out-of-the-box!) Gemilo [...]

A recent discussion on the blog of Jacob Morgan led me again to the question that came to my mind when I first heard about the term "Social CRM" – where’s is the line between Social CRM and Social Media Marketing? Is Social CRM the holistic tech view as seen in the Altimeter report ? [...]

It’s true. Social CRM — where online communities provide content to customers in search of information – is pitching the traditional 1:1 dialogue of CRM into a veritable shout out. Not surprising. Social CRM has transformed CRM into CMR — one of those breezy acronyms I wish I would have thought of first. Because what’s [...]

Unser Blog- und Research-Partner Joachim Lindner hat im Enterprise2Open-Blog ein paar nette Thesen zum Thema “Social Messaging” gesammelt. Er stellt dabei einleitend die Frage, ob “Social Messaging” die “Killer App” für das Thema “Enterprise 2.0″ ist. Sicherlich habe ich bei dieser Fragestellung keine ganz neutrale Position, weil wir ja mit Joachim gerade eine Studie zu [...]

We are in the final round to define our factsheet regarding the micro sharing/social messaging research. Now we would like to open up the call to interested vendors to contact us. We will talk to all those vendors – listed on this page. But we might have missed someone – so feel free to contact [...]